Le Fooding is a brand of a restaurant guide and gastronomic events that was founded in 2000. A contraction of the words “food” and “feeling”, Le Fooding aims to “defend a less-intimidating gastronomy for those who want to cook and nourish themselves in an unstuffy fashion”. This neologism appeared for the first time in 1999 in a Nova Mag article by French journalist and food critic, Alexandre Cammas. It has since become the brand of an annual restaurant guide (in print, online, and smartphone application) and of often charitable international culinary events.
As an independent food guide, the bills pay Le Fooding for its reviewers, proving this by posting meal receipts on its website. It also refuses to give ad space to the restaurants it reviews in an attempt to remain financially separate. These are the essential conditions, says Cammas, for preserving freedom of expression and taste.
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